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Launched in February 2014 by Sarah Jessica Parker & George Malkemus, the SJP collection is a growing fashion label based in NYC. The collection was built upon three main pillars: delivering quality, using color as a neutral, and giving the single sole a new heartbeat.

Each shoe in the collection is handcrafted in Italy by a third generation Tuscan shoemaker; a luxury shoe offered at a fair price point. The collection is comprised of classic, timeless silhouettes meant to be a wardrobe staple for years to come.

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